The pandemic forever altered consumer behaviour. What we value, how we consume and where we spend will never be the same.
Businesses that explore and understand these shifts can act now to improve product and service development, employ stronger marketing tactics, lock in customer loyalty and prepare for what’s next.
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This white paper features results from Euromonitor's 2021 Voice of the Consumer: Lifestyles Survey, highlighting the preferences and habits of 10 consumer types.