Unpacking the New Behaviours and Attitudes of Sports Fans

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In 2020, the permanent shifts across retail and hospitality industries demand a strong reliance on technology to adapt successfully.

As a result, sports entertainment companies must innovate digitally to solve fan engagement and venue challenges.

Download now to:

Learn how sports fans are adjusting to new entertainment practices during the pandemic
Explore how increased technology impacts privacy concerns and generational attitudes
Identify opportunities to drive in-person mobile payments

Euromonitor International