Why Informal Retailers Cannot Be Ignored

Presented on March 31, 2022

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Download now and watch to learn:

  • Understand how informal retailing channels can assist businesses in developing a regional channel strategy 
  • Learn more about consumers, products and informal traders' specialities
  • Identify how brands can overcome challenges and seek opportunities to get their product to market

Euromonitor International's live panel discusses the significance of informal retail in Sub-Saharan Africa and other emerging markets.

Speaker1 Image

Christy Tawii

Research Manager

Euromonitor International

Speaker2 Image

Protea Hirschel

Senior Consultant Manager

Euromonitor International

Speaker3 Image

Christele Chokossa

Consultant

Euromonitor International

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