Beyond Standard Lager: Can Beer Alternatives Boost Sales?

With stagnant developed beer markets and increasingly competitive emerging market entry, brewers must create innovative products to increase sales and meet evolving drinking habits. In this webinar, our analysts discuss how to uncover opportunities by expanding your company's portfolio to include alternative beer types.

Watch now to learn:

  • How product diversification can counter declining volume sales in developed markets and capture consumer attention in emerging markets
  • What multinational beer companies are doing to compete globally and regionally
  • Recommendations for global beer players, including non-alcoholic beer

Our expert analysts provide a wealth of knowledge on industry, country and consumer trends.

Watch On Demand

Amin Alkhatib
Alcoholic Drinks Analyst
Euromonitor International

Jared Koerten
Senior US Analyst
Euromonitor International