2020 Consumer Types: Who They Are and How They Live

Watch this webinar on demand! A confirmation will be sent to your email address with your link to download the slides and recording.

FIRST NAME

LAST NAME

EMAIL ADDRESS

IS THIS A PERSONAL OR BUSINESS EMAIL ADDRESS?

By checking this box I agree to receive marketing or promotional emails regarding Euromonitor International research, products and services. I understand that I can opt out at any time. Please read our privacy policy and cookie policy to access your data rights.

COUNTRY

COMPANY

COMPANY TYPE

SUBTYPE

JOB FUNCTION

PLEASE SPECIFY

utm_campaign:

utm_campaign Most Recent:

utm_medium:

utm_medium Most Recent:

utm_source:

utm_source Most Recent:

utm_content:

utm_content Most Recent:

PHONE NUMBER

JOB TITLE

NUMBER OF EMPLOYEES

ANNUAL REVENUE

COMPANY WEBSITE

Relying on standard demographics such as age and gender to create effective strategies can give a skewed view of consumer habits and lifestyle choices, so it is vital to look beyond and understand their values, influences and buying behaviours.

This webinar uses data from our annual Lifestyles Survey to explore 11 distinct categories consumers can be grouped into.

Watch now to:

Learn about how and why different consumers shop the way they do
Understand how COVID-19 has impacted buying habits of 11 consumer types
Identify how businesses can meet the needs and wants of each consumer type

Amrutha Shridhar

Research Consultant – Consumer Insights

Euromonitor International