2015 saw the slowest growth for global carbonates in fifteen years. This market crisis is leading major global brand owners to reshape their category portfolios, diversify product offerings and place heavier focus on other categories for NPD investment.
Watch now to:
- Explore markets that have outperformed despite the slowdown in global carbonated soft drinks
- Learn how sparkling beverages are re-tooling and re-inventing to meet changing consumer demand
- Uncover obstacles to growth and opportunity areas to plan your business strategy
Our expert analyst elaborates on new trends and provide a wealth of knowledge on industries, economies and consumers.