ECOMMERCE DATA MADE SIMPLE

Via helps you navigate a fast-changing digital marketplace. Refine your pricing, promotion and innovation strategy and keep your competitive edge. Find out how.

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Find out When, Where and How to Win

Via tracks 1,500+ online retailers in 40 countries, providing daily updates on pricing, assortment size and key attributes.

  • Pricing

    Benchmark against competitors, monitor fluctuations and see pricing in context to help set and refine strategies.

  • Assortment

    Identify the best approach for online product assortment, product positioning and pricing to find the best suppliers or retailers.

  • Innovation

    Explore how product assortments, prices and associated attributes differ across markets, categories and retailers to inform future product development.

Pricing

Benchmark prices against your competitors, understand daily fluctuations and promotions and refine pricing strategies for new product launches.

Assortment

Identify winning strategies for online product assortment, product positioning and pricing to find the best suppliers or retailers.

Innovation

Explore how product assortments, prices and associated attributes differ across markets, categories and retailers to inform future product development.

How We Partner with You to Provide the Exact Data You Need

Whether you’re an expert or new to pricing data, we will partner with you to build a solution that works. Based on what you’re looking to achieve, we provide you with the relevant data in the right deliverable to get you the insights that matter most.

  • LEARN MORE
Understand Your Needs

We look to understand what you want to achieve and your pricing data needs.

Whether you know what you want to track or want to explore the ecommerce landscape, we can help guide you to the right solution.

Explore Our Capabilities
  • Via platform with 15 million SKUs matched and organised

  • Unmatched web extracted data covering 100 million SKUs since 2018

  • Data science and data engineering experts to fill any gaps

Build Your Solution

Using one or more of our capabilities we provide the SKUs you need, your competitors' SKUs and the context of the broader ecommerce pricing landscape.

Get the insights that matter most, in an intuitive platform or tailored reports.

Features

IDENTIFY

Turn millions of data points into actionable insights

Watch the video to learn how Via provides the full picture of the ecommerce landscape with daily updates on pricing and discounts, organised and matched to help you distil meaning from the vast amount of data available online.

Monitor competitor pricing and product assortment to identify gaps in the market. Identify emerging and digitally native brands disrupting product categories.

ACT

Uncover new opportunities

See how Via helps companies uncover new opportunities by tracking discounts, price levels and assortment changes for an entire category, organised by country, category, supplier, brand, SKU and retailer.

Monitor competitor pricing and product assortment to identify gaps in the market. Identify emerging and digitally native brands disrupting product categories.

WIN

Gain a competitive advantage

Download our free white paper to learn how ecommerce data and Via can help optimise your pricing strategy.

Monitor competitor pricing and product assortment to identify gaps in the market. Identify emerging and digitally native brands disrupting product categories.

TRUST

Go beyond an algorithm

Advanced data science techniques cross-checked by our experienced research network ensure accuracy and context.

Hear from our experts about how we extract and organise thousands of data points daily and match to our proprietary category hierarchy, providing standardised, cross-comparable data.

Monitor competitor pricing and product assortment to identify gaps in the market. Identify emerging and digitally native brands disrupting product categories.

How Via Helps

Explore how Via is used across our diverse client base.

View All

“I love how this tool gives the ability to structure the complex world of online retail. Being able to see the variety of different SKUs on offer by retailer, the relative presence of different players in the market and the pricing analysis.”

Head of Insights

Market Research and Analysis at a beauty and healthcare manufacturer

“It's very useful to see daily SKU prices overall and by individual retailer, for our own products and also to compare against competitors”

Business Analyst at a regional retailer

“The tool looks highly sophisticated with a high level of data quality. The process outlined means you are crawling and organising the data in a robust way,”

Head of Consumer and Retail at an Investment Bank

“Your global level scope is an asset compared to existing suppliers [for this information]. Really important to have global tracking and see global proliferation for different products.”

Global Analytics Manager at a beauty manufacturer

“Having everything - all retailers and all categories - in one place makes life easier. Plus it's very intuitive to use. Great initiative, great product, really nice.”

Director of Pricing at a global pharmaceutical manufacturer

“Provides faster and broader access to data, all consolidated in one place with good filtering and visualisation.”

Pricing Manager at a global pharmaceutical manufacturer

“First of all, congratulations on developing this tool! It already is an amazing product and I am sending big kudos to the whole team in charge!”

Marketing Manager at a global beauty manufacturer

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