Understand today's consumers' needs and desires to shape your business strategy. Euromonitor International's Beauty and Personal Care survey data offers insights into key areas driving consumer behaviour and industry trends in the beauty and personal care industry.
In our latest survey extract, Beauty Survey 2017: Key Insights and System Update, we analyse two significant trends shaping beauty and personal care in 2017: healthy living and beauty habit comparisons between generations.
Download now to:
- Discover how skin and hair purchases are linked to key health benefits and motivations for consumers
- Learn why consumers are turning to using medical herbs and clinical formulations to address serious health concerns
- Understand differences in product usage between generations