Thursday, 05 April 2018
9:00 CDT / 15:00 BST
Marketplaces, digital platforms that are open to 3rd party merchants, have steadily increased their share of global digital commerce. In 2007, only 10% of digital sales went to the 3rd party merchants listed on a marketplace compared to 35% in 2016, according to Euromonitor International. Join us as we review how retailers around the world are now reckoning with this new normal in digital commerce.
Join our webinar to learn what makes a successful marketplace, the scale of the marketplace model and how your company should be thinking about working with marketplaces.